Haley Marketing | Brand Guidelines

NetSocial Branding

NetSocial, a product of Haley Marketing.

NetSocial’s brand guidelines serve as a guide for all NetSocial communications – internal and external. They provide direction for use of NetSocial logos, fonts and more. As well as quick downloads for NetSocial-specific brand materials.

Using the NetSocial Name

NetSocial should always be referred in copy and speech as NetSocial. The “N” and “S” should always be capitalized. NetSocial should never be referred to as NetSocial App, the NetSocial, nor the NetSocial App.

NetSocial

NetSocial App

The NetSocial

The NetSocial App

Our Logo

To maintain consistency please follow the following guidelines whenever using the NetSocial logo:

NetSocial Side by Side Logo

In some cases, the NetSocial logo should be displayed with the text to the right of the logo mark instead of stacked.

Brand Colors

Primary Color

NetSocial Purple

PMS – 7680 C
CMYK – 94 100 11 5
RGB – 61 45 128
HEX – #3D2D80

Secondary Colors

Light Purple

PMS – 265 C
CMYK – 57 71 0 0
RGB – 144 91 218
HEX – #905BDA

Dark Grey

PMS – 426 C
CMYK – 75 67 59 64
RGB – 39 41 46
HEX – #27292E

Soft Grey

PMS – 663 C
CMYK – 3 1 0 0
RGB – 245 247 251
HEX – #F5F7FB

White

PMS – Opaque White
CMYK – 0 0 0 0
RGB – 255 255 255
HEX – #FFFFFF

NetSocial Fonts

These are NetSocial brand fonts. Brandon Grotesque Bold should be used for top level titles and buttons. While Titillium Web should be used for body copy and secondary headlines.

Brandon Grotesque

Brandon Grotesque 700

AaBbCcDdEeFfGgHhIiKkLlMm
NnOoPpQqRrSsTtUuVvWwXxYyZz
1234567890#+-@©=%/>([?!])…

Brandon Grotesque 500

Titillium Web

Titillium Web 700

Titillium Web 500

Titillium Web 400

Background Elements

The NetSocial brand makes use of organic shapes, such as these background elements.

Imagery for NetSocial

NetSocial uses organic style graphics that mix people, technology and organic shapes to represent the brand. Any graphic used should be inline with the examples below – colors should be similar to the NetSocial purples, and be similar to the yellows, blues and pinks used in the example graphics.